Group Intro

This is the introductory podcast to our group, WOA Productions. 

The Brief

For this Project as indiviuals or groups, we will have to produce the following:

• A Music Video (3-4 minutes)

         The music video will have to be 3-4 minutes long and include lip syncing and also some shots on green screen. 

• CD Cover 

A digi-pack is for the release of the single, to the left there is an example of a digi-pak. We will make this is in Photoshop and make sure that it matches the other products, such as the website, and also the video.

• Website

This will have to be a way we can promote the artist. We will make the website on iWeb and it will have to include at least 4 pages. It will be about the artist and also include the music video and other various information.

• A Blog (showing progress)

This blog will include posts about how our filming went, about our planning and also about the final outcome and what people thought of it. Also we will be evaluating it ourselves and saying how we felt about it and also how it compares to today's media products.


By Eujanie Wilson

What is a Music Video?

Music Videos are when a short video or film is related to music. This is done to market the music, the main intention is to increase sales of the music record. Music videos really boomed in the 1980’s when MTV came out. MTV stand for Music Television. Music videos where not always called music videos they were also called promo films, prom clips or film clips. However in China the music videos were called MTVs as it was the only way people could get the music out main stream. As times have moved on and there are other ways to promo music videos, the Chinese entertainment has changed from MTVs to MVs. This is because there is other music channels that can also promote music videos, such as VH1.

Over the years we have seen many different types of videos, the range from animation videos to film extracts to documentaries. Below there are likes to different types of music videos:

Sweet like chocolate by Shanks and Bigfoot- Animation

Already Taken by Trey Songz- Film extracts (Step Up 3D)

Documentary (Haiti) 

We are the World 25-However there are some music videos that blend all different types of visuals in music videos. We are not sure what we would like to do at the moment after all the research i think we will be more clear on what type of music video we would like to achieve. 

By Dionne Akoto x

Telephone- Lady Gaga

Some people would as that this music video is a very successful music video because it has caught the attention of may different people... 

This is an extract from a review from guardian. To read the rest of the extract click on the Link below..

"And yes, that's a woman's hand rubbing against my crotch. But that's not the point right now: what's the hottest thing between my legs? Mmmm! Look at the phone, right?"

http://www.guardian.co.uk/music/2010/mar/12/lady-gaga-telephone-video-beyonce

Clearly this review is not for the music video as they believe certain acts in the video are not appropriate...

However, on Youtube we say different types of reviews. Below there is a screenshot of some comment that have been made my the public, some postive and some negative...
Some people also evaluate the sucess of a video by looking at the number of hits. On the screenshot above. This is know as an sucessful video because it is above a cetain limit. this could be alot due to word of mouth and reviews like the one above..


By Dionne Akoto x 

“The Big Bopper” – JP Richardson (1930-1959)

He was a singer song writer, whose big voice made him a rock and roll artist. The most famous hit he did was ‘Chantilly Lace’ (above). He also played the guitar. People loved him because he had drive and ambition at a young age and chose to follow his dreams rather than play the rather young boy attitude. This dream meant that JP had to quit college and start full time at a radio station in Texas.


His nickname came about when he was watching college students do a dance called the Bop. After brainstorming the idea he decided to us the name ‘The Big Bopper’. After working so hard with the radio station, KTRM, he was made the station’s program director. During this experience, he broke the record of continuous air broadcast by eight minutes.


Richardson has been given credit for coining the term music video, as he was the first to set an example in 1959. This same year Richardson died, in a plane crash. People called the day of his death ‘The Day the Music Died’...


By Dionne Akoto x

The History of Music Video

 The History of music videos

1920/30 experimented with silent film and soundtrack, 1926 was the era of the talkies.

In the 1940s thousands of “soundies” were made as promotional clip for Jazz musicians. Also the use of the Panoram and visual jukebox made these clips more selectable.

Musical films were another factor to the development of the music video for example in 1956 for Tony Bennett music video he was filmed walking along Hyde Park as he was singing.

1960-1967 The Visual innovation a better visual jukebox was invented called the Scopitone. The Beatles in the 60s pushed the movement for music videos as they entered world of taking part in promotional films.

1967-1973 promotional clips grow in importance promote more social issues in the world at that time.

1974 -1980 Beginning of music Television for example top of the pops on the United Kingdom was a big hit with promoting artists.

1981-1991 Music videos go mainstream, 1981 MTV launched airing “Video killed the radio star” which was a post modern video which promoted the band to higher success. For example in our music video for Owl City the song fireflies we are producing a post modern video which doesn’t a narrative structure as such which breaks the boundaries just like 90’s.

1992- Present day Rise of directors MTV began listing directors at the end of music videos for example Hype Williams who produces post modern videos till this day.


by Joanne Ogunsan

Aspects of Music Videos

In our Media lesson we have learning about the different conventions of music videos, and we have identified that music videos have at least one of the following aspects: 


Controversial - This means there is a discussion or dispute on something. This could be a video like telephone (A discussed video in this blog). This was discussed because there are many different undertones to the video, some sexual and some violent.

Sexy - The sign of a sexy music video is when there is fragmentation of the body. Body fragmentation is when you see different parts of body parts in many different shots, these can be close ups or just people dancing in the back ground in bikinis. Dizzy Rascal- holiday..

Party orientated - This is when the main idea of the music video is a sense of a party and people enjoying the environment. This is usual used for upbeat songs like “Cooler than me- Mike Posner”. The atmosphere is created so the audience would also like to get up and have a dance.

Narrative - This is when the music video tells a story. The video usually relates to the lyrics in the song. An example of this could be “Belong with Me- Taylor swift”. This isn’t the whole story however there are enough shots and cinematography to help you understand the story.



Fantasy - This is also a mythical and mysterious music video. An example of this could be “Robbie Williams- You know me”. This reminds the audience that everyone daydreams and feel like they are in their own world.


However, in order to be shown on MTV, it will have to be:

•               Between 3-5 minutes long

•               Popular – Viewers continue to watch it

•               Many straight and quick cuts

•               Edited to the tempo/beat of the music

By Dionne Akoto x